Simple, private WordPress analytics

Stop treating every visitor as the same audience.

Create and save visitor segments to compare roles, sources, behaviors, and conversion patterns.

  • Role and behavior filters
  • Saved segments
  • Fast comparisons
  • Private visitor data

No external analytics account. No usage tiers. 14-day money-back guarantee.

Use one audience across every report

Activate one audience and use it across every report.

Open Pricing visitors, the saved audience for people who reached your product page.

Enable Pricing visitors and disable All to make that audience active.

The visitor table now contains only that segment, with source and tags plus events and pages intact.

Open Stats and the same segment filters every chart and goal.

Built into WordPress

Compare the groups that use your site

Compare logged-in users, customers, subscribers, anonymous traffic, campaign visitors, and any other useful group without rebuilding the filters each time. To track an important action, turn its saved segment into a goal. The guide uses a pricing-page visit as an example, not a completed purchase.

Turn a segment into a goal

What you get

See how different audiences behave and convert

Segment by role or behavior

Filter admins, subscribers, customers, anonymous visitors, or people who completed a specific action.

Compare groups quickly

Switch between saved segments without configuring the same filters for every report.

Find meaningful differences

See which groups convert, return, engage with content, or leave before an important step.

No external audience tool

Create segments from analytics collected and stored by your own WordPress site.

Save useful segments

Keep the groups you review often and return to them whenever you need an updated comparison.

Simple pricing

All features. Unlimited analytics. One WordPress site.

Track every visitor, session, event, and goal without usage tiers. Keep the data in your WordPress database.

WPLytic Unlimited

$8.25 /month Billed annually at $99
Get WPLytic

Try WPLytic for 14 days. Get a full refund if it is not right for you.

  • Unlimited visitors, sessions, events, tags, and segments
  • Custom dashboards and saved views
  • Team and client access
  • One WordPress site
  • Real-time analytics and conversion goals
  • AI-assisted analysis
  • Self-hosted data with no third-party analytics service
  • Plugin updates and email support

Price includes VAT or sales tax where applicable.

Secure checkout and subscription billing are handled by Paddle.

The USD price is converted to your local currency at checkout.

Questions

Questions before you buy

Where does WPLytic store my analytics data?

In your own WordPress database. WPLytic does not send your analytics data to an external analytics service.

Will WPLytic slow down my website?

The tracking script loads asynchronously and sends only a small number of requests per session. Storage use is approximately 1 MB per 1,000 sessions. WPLytic is intended for sites with up to about 1–2 million monthly visitors, depending on the server and WordPress setup.

Do I need to configure an external account?

No. Install and activate the plugin in WordPress. WPLytic runs on your site and does not require a separate analytics account or tracking service.

How do updates work?

WPLytic includes an automatic updater. You can install available releases from the WPLytic settings in WordPress.

What is the refund policy?

You can request a full refund within 14 days of purchase. Email support@wplytic.com with your license key and the reason for the request.

How can I get support?

Email support@wplytic.com. Include your WPLytic version and a short description of the problem so we can help faster.